Making Creator Headlines · Page 7

Netflix Gives Druski's Megachurch Spoof a Very Official Calendar

Netflix has signed comedian Druski to a multi-year deal, with his comedy series Collect & Praise set to premiere December 1. The show spoofs megachurch culture and extends a career that grew through Instagram Live broadcasts and short-form sketches. Druski, whose real name is Drew Desbordes, has also appeared in campaigns with established celebrities, worked in podcasting and launched an agency. The Netflix agreement gives the creator a longer relationship with a major streaming service as he brings his comedy to a series format. For the streamer, a creator with a recognizable comic voice offers a connection to an audience that already knows his work. For Druski, a series offers more room than an individual feed post to develop a premise and characters. The shift also comes with a new clock. A short sketch can meet its audience as soon as it is ready to post; a streaming show comes with a title, a premiere date and the machinery of a larger release. Netflix is betting that comedy built in the fast-moving world of online video can hold viewers for a longer visit. The congregation now has an appointment, and the platform would very much like everyone to arrive on time.

Read this story in the full newspaper →

Satire. Not factual reporting. Read the original reporting from the linked publishers.