Making Creator Headlines · Page 8
YouTube’s Code Hints at Tamba, Because One Feed Is Apparently Not Enough Feeds
· New York time
Code in a recent version of YouTube’s Android app contains references to an entity called Tamba, according to Android Authority’s findings reported by Tubefilter. The references include a logo and icons with a hand-drawn look. They are tied to a package called “com.google.android.youtube.sandbox,” suggesting an experience separate from the main YouTube app. The findings have similarities to Instagram-style social features, but code references do not establish that a public product will launch or what its final form would be. The sandbox label is a clue about where the assets sit, not a release date or a promise to creators. Even an experiment can reveal the kinds of interfaces a platform is considering. YouTube is best known for video, while social features can give people more ways to interact around the work they watch. For a creator, an additional format might eventually offer another way to reach an audience, or simply another place requiring attention. For now, the most solid discovery is a collection of assets and a name. The internet, naturally, has already begun imagining the whole neighborhood from a glimpse of the front door. Tamba may become something more, but its current audience consists largely of people reading the code.
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