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Trump Calls C-SPAN and Promotes the Switchboard to White House Staff

President Trump called C-SPAN's new prime-time show unannounced, following surprise appearances in the White House briefing room and ballroom. The call adds another unscheduled event to a run of public appearances after the midterm elections. A direct call lets a president enter a conversation without waiting for a formal setting. It also makes the format part of the spectacle: viewers see not just what the president says, but how suddenly he arrives. For a broadcaster built around public affairs, an unexpected presidential call is an unusually prominent interruption. The switchboard does not make policy, but it can certainly rearrange the evening's rundown. A president with access to an entire briefing room has demonstrated that a telephone can provide an equally effective way to occupy the schedule.

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