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Oura Adds a Chatbot to Its Collection of Things That Know About You
· New York time
Oura has agreed to acquire medical AI chatbot startup Counsel Health for $625 million. The deal follows Oura's addition of the company's chatbot to its app earlier this year, linking a wearable health platform more closely with AI-generated responses. Counsel Health describes itself as an AI-native primary care company. Its app provides responses and insights based on users' health data, giving Oura a way to add conversational services to a product associated with wearable information. The agreement expands a relationship that had already begun inside Oura's app. For users, the appeal is having more services in one place. The business proposition also places sensitive information and automated answers close together, making the use of health data an important part of the product. The ring may be small, but the ambition to turn its information into a larger service certainly is not.
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